Drop-off you can't explain
Analytics shows where people leave, not why.
User testing with real people from your audience
Watch real people try to use your app, website or prototype, hear what they think as they go, and find out exactly where they get stuck.
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What it is
User testing, explained
Your team knows the product too well to see it like a new user. User testing shows you the moments of hesitation, the missed buttons and the wrong assumptions that analytics can only hint at. Participants who match your audience complete realistic tasks while recording their screen and thinking aloud, then answer a few follow-up questions.
Who it's for
- Product and design teams
- Startups validating onboarding
- E-commerce teams improving checkout
- SaaS companies reducing churn
- Agencies presenting evidence to clients
- Founders before a funding round or launch
Problems solved
What this fixes
Internal debates about design
Opinions go round in circles without evidence from users.
Onboarding that loses people
New users don't reach the moment where your product proves its value.
Launching blind
A new feature ships without anyone outside the team trying it.
What's included
What you get with User testing
Participant recruitment
People matched to your audience criteria and screened.
Task design
Realistic scenarios written with you.
Recorded sessions
Screen and voice recordings of each participant.
Follow-up questions
Short survey after the tasks.
Findings summary
Key issues ranked by impact, with clips.
Recommendations
Practical changes to test next.
How it works
From brief to results
- Tell us your goalWhat you need to learn and what decisions it will inform.
- Set your audienceLocation, language, device and relevant participant characteristics.
- We recruit participantsTestLancer finds and screens suitable participants.
- Sessions or responses runTasks, interviews or questions completed with evidence.
- Review insightsResults, recordings and summaries in your dashboard.
Deliverables
- Session recordings with think-aloud commentary
- Task success and time on task
- Top usability issues ranked by severity
- Participant quotes
- Summary of findings and recommended fixes
User testing: frequently asked questions
How many participants do we need?
For finding usability problems, around 5 participants per user group usually reveals the main issues. For comparing designs or measuring success rates, more are needed. We'll recommend a number.
Can we test a prototype?
Yes. Figma and other clickable prototypes work well. See also prototype and concept testing in user research.
Are sessions moderated?
Most are unmoderated: participants complete tasks on their own time with recordings. Moderated interviews can be arranged as part of user research.
What do participants need?
A device matching your criteria and the ability to record their screen. We handle instructions and consent.
For businesses & agencies
Start your project with real people.
Testing, research, AI data or skilled freelance work. Tell us what you need and get a clear scope and price before anything starts.
For testers & freelancers
Turn your skills into opportunities.
Testing, research, AI tasks and freelance work. One free account. Rewards for approved, genuine work.
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